I was approached by the organiser of the Manchester Interstitial Lung Disease event to spearhead the development of a comprehensive brand identity. My task extended beyond merely creating a look and feel; it encompassed crafting a cohesive visual identity that could be seamlessly integrated across a spectrum of materials. These materials ranged from the event program, signage, lanyards, and name cards to eye-catching roller banners and more.
The event amassed significant success, drawing delegates from various corners of the globe, resulting in an impressive turnout. Its impact has been profound, as evidenced by its transition into an annual affair, marked by a steady increase in attendance with each passing year.
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